Simon Mottram, founder of Rapha, will be joining us on 11 January as
the first speaker in Bruce Duckworth’s President’s Lecture series.
He'll be taking us through his 15-year career working as a marketing
and branding consultant, and how he drew on this experience when
creating Rapha. Covering how and why the brand has grown into a
vibrant community for riders around the world, to his goals to try and
make road cycling as popular as other sports, this lecture is an
absolute must for cyclists and branding folk alike.
From the newsletter:
Info here